Game UI/UX Design

Game UI is the visible layer — HUD, menus, inventory, icons, dialogue boxes, health bars, mini-maps, settings screens. Game UX is the underlying design of how a player moves through those screens, learns mechanics, recovers from mistakes, and stays in flow. Good UI without UX produces beautiful menus that frustrate players; good UX without UI produces clear interactions that look amateur. We design both as a single discipline — wireframing flows first, then layering visual design that matches the game's art direction and platform conventions.

Yes — and the platform matters more than people realise. Mobile UI has to be thumb-reachable, work in portrait and landscape, and survive notch and safe-area constraints. PC UI assumes mouse precision, keyboard shortcuts, and 16:9 to ultrawide aspect ratios. Console UI is gamepad-first, relies on focus rings and analogue navigation, and follows platform certification rules (Sony TRC, Microsoft XR, Nintendo Lotcheck). We design platform-specific layouts where the inputs differ meaningfully, sharing visual style so the game feels like one product across releases.

Yes. We deliver UI assets ready for your engine — sliced 9-patches, sprite atlases, normal/pressed/disabled state sheets, and the supporting metadata. For Unity, we supply assets compatible with UGUI and UI Toolkit, and can prototype directly in the editor. For Unreal, we deliver assets ready for UMG and can build out widget blueprints if needed. Animation is delivered as Lottie, sprite sheets, or Spine — whichever your team uses. We work in Figma for design and version control, so your developers see specs, exports, and updates without an export-import handoff loop.

Indie projects (single screen sets, ~10-20 unique screens, one platform) typically run $4,000-$12,000 + GST for a full UI/UX pass. Mid-sized studios (multi-platform, 30-60 screens, full game flow including onboarding, store, settings, accessibility) sit in the $15,000-$40,000 range. AAA-style or live-ops games are scoped per milestone. We can engage flexibly: lump-sum on a defined scope, milestone-based aligned to your dev sprints, or retainer for ongoing UI iteration. Indie and student-team rates are negotiable for genuinely interesting projects.

Yes. Accessibility is part of every modern game UI engagement — colour-blind palette variants (deuteranopia, protanopia, tritanopia), high-contrast modes, scalable text, customisable subtitle styling, button-prompt swapping for input devices, and reduced-motion options. We follow the Game Accessibility Guidelines and platform-specific certification requirements. Beyond compliance, accessibility features measurably expand your audience — and they're vastly cheaper to design in from day one than to retrofit. If your game also needs custom character design or game assets, we can run those in parallel with the UI work.